As always, there is a story.

An American businessman was
at the pier of a small coastal Mexican village when a small boat with just one
fisherman docked. Inside the small boat were several large yellow fin tuna. The
American complimented the Mexican on the quality of his fish and asked how long
it took to catch them.

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One of the first things to happen when you start storing trash in your basement is that you think a lot about “stuff”. The stuff we buy, the stuff that stuff all comes packaged in, the stuff we throw away.  Stuff, Stuff,Stuff.  It’s everywhere, and in many ways, it has become endemic to who we are.

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I still would not buy one darn thing from the Neiman Marcus Christmas Catalog.  It takes pretentious to the next level.  How can anyone justify spending $73,000 on a cell phone studded with 7.2 carats of white and pink diamonds?  Or buying your own submarine for $1.44 Million.  Just because you can doesn't mean that you should!  So many people have truely lost sight of what is really important in life and are too absorbed with keeping up with the Jones'!  Knowing that there are people in this country without healthcare I could not walk around talking on my $73,000 cell phone!  What

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Although Wall-E may be cute…do your part to avoid the toxic future predicted by the film!  

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I came upon a very interesting book the other day that can be read online for free. The title is "Sustainable Energy - Without the Hot Air" and it is written by David J.C. MacKay, a Cambridge professor. The text can be found at withouthotair.com. The book is almost 400 pages long, but the good news is that if you aren't quite up to this challenge, MacKay also provides a four page summary of his work, which I think is defintiely worth a read.

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Disposable coffee cups are responsible for the deaths of over 6.5
million trees each year! In 2006 it is estimated that 16 billion of
these beasts found their way into the trash creating over 250 million
pounds of solid waste. No need to fear, these little short lived
monsters can easily be stopped by the use of a simple household item… a REUSABLE coffee mug.

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Its easy to fall into the trap of thinking that one person can't make a difference, so 'why then bother changing my ways?'. I believe that one person can make a difference in making the world a greener place and it comes down to the choices we make as individuals...eventually the numbers add up and ultimately become a groundswell. As they say, every action has an equal and opposite reaction.

Great, you say, I get it; but how much influence can I really have?

I believe there are five main areas where your choices can have an impact:

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The four leading chip and electronics makers, Intel, Infineon, Texas Instruments and Panasonic, will help market and test
a standard to wire together computers, TVs and entertainment systems
using electricity, phone and coaxial cable lines that already exist in
most homes.

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