Corporate Social Responsibility Press Release
provided by 
12.02.2008 - 11:59pm ET
News from:
Business for Social Responsibility
BSR Expands Factory Women's Health Initiative to Egypt
(CSRwire) San Francisco, CA - December 3, 2008 - To address the need for health
education among women in Egypt's rapidly growing garment industry, Business for Social
Responsibility (BSR) has partnered with Levi Strauss & CO. (LS&CO.)
and the Levi Strauss Foundation to expand the HERproject peer
health education training program to six factories in Cairo, Ismailia,
Giza, and Port Said.
Egyptian exports of textiles and readymade garments to the United States
have skyrocketed since 2004, and the country is becoming a critical
sourcing destination for many BSR member companies. These growing
factories employ thousands of women-many of whom are foreign contract
workers from South Asian countries who often lack access to Egyptian
public health services. These women lack general and reproductive health
awareness, are at risk for disease, and do not possess the knowledge to
adequately protect themselves or their children.
"Companies are eager to build strong relationships with new suppliers in
Egypt," said Chad Bolick, Director of CSR Strategy at BSR. "Through
HERproject, BSR and Levi Strauss & CO. can demonstrate the return on
investment from women's health programs with factory management, and begin
building the business case for broader CSR engagement."
BSR's HERproject connects multinational brands and their suppliers with
health educators who train women in factories to act as "health
ambassadors" by teaching their peers about reproductive health, maternal
health nutrition, disease prevention, and how to access health services.
The project represents an important first step in improving workplace
health and awareness programs in Egypt, and in ensuring that female
workers' health needs are being addressed.
To demonstrate the business case for engagement in women's health issues
at the factory level, LS&CO. will provide additional support for an
intensive return-on-investment (ROI) study in one target factory. BSR will
work with HERproject partner Extending Service Delivery (ESD), and a local
Egyptian partner, to demonstrate that investment in factory-based women's
health programs can improve worker-management relations, increase
productivity, and reduce turnover and health-related absenteeism.
According to a 2007 study conducted by ESD, factories reaped a return of
US$3 for every US$1 invested in women's health training and services.
The Egypt project will begin in early 2009, and ROI results are expected
in mid-2010.
About HERproject
Launched in 2007 in China, HERproject links multinational companies and
their factories to local NGOs to create sustainable workplace programs
that increase women's health awareness. Working with HERproject partner
Extending Services Delivery, BSR also seeks to demonstrate the return on
investment for factory-based women's health programs. HERproject is active
in China, Egypt, India, Mexico, Pakistan, and Vietnam. Participating
companies include Abercrombie & Fitch, Columbia Sportswear Company,
Hewlett-Packard, Levi Strauss & CO., Nordstrom, and the Timberland
Company. For more information about HERproject, visit www.herproject.org.
About BSR
A leader in corporate responsibility since 1992, Business for Social
Responsibility (BSR) works with its global network of more than 250 member
companies to develop sustainable business strategies and solutions through
consulting, research, and cross-sector collaboration. With six offices in
Asia, Europe, and North America, BSR leverages its expertise in
environment, human rights, economic development, and transparency and
accountability to guide global companies toward creating a just and
sustainable world. Visit www.bsr.org for more information.
About Levi Strauss Foundation
Established in 1952, the Levi Strauss Foundation is an independent private
foundation that provides grants to community-based organizations working to
create meaningful social change. The Foundation funds programs worldwide
that advance the human rights and well-being of underserved people where
Levi Strauss & CO. has a business presence. Levi Strauss Foundation giving
is guided by a belief in empowering individuals and communities; a resolve
to address social biases and inequalities and their impact on people and
communities; and a commitment to work with other funders and encourage the
collaborative efforts of its grantees.
For more information please contact:
Eva Dienel, Communications Manager Business for Social Responsibility 415-984-3233 www.bsr.org
www.bsr.org
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