Mission Research Launches New Fundraising Software: GiftWorks(TM) Events and Online Donations
Corporate Social Responsibility Press Release
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1.05.2009 - 10:35am ET
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Mission Research
Mission Research Launches New Fundraising Software: GiftWorks(TM) Events and Online Donations
Helping nonprofits succeed in a tough fundraising environment
(CSRwire) LANCASTER, Pa., Jan. 5 /PRNewswire/ -- Mission Research, maker of
GiftWorks(TM), the fastest growing fundraising software for nonprofits,
announces the release of two new add-ins to GiftWorks fundraising
software: GiftWorks Events and GiftWorks Online Donations. These two
optional add-ins to GiftWorks give nonprofits new ways to maximize their
fundraising success in challenging economic times.
According to the Mal Warwick Associates, a fundraising consultancy to
nonprofits, between 1967 and 2007, the average inflation-adjusted rate of
growth in giving to charities was 2.8% during recessions and 4.3% in years
of growth. In 1987, giving actually declined by 1%. So history shows that
in the best case, the current recession will slow the rate in giving
significantly, and in the worst case, the rate of giving may decline.
Mary Pat Donnellon, Executive Vice President of GiftWorks says,
"Nonprofits are asking themselves how they'll weather this economic storm.
For many, the answer is to do everything possible to get the best results
from their fundraising efforts." New GiftWorks Events and Online Donations
are meant to give nonprofits new ways to succeed at fundraising during
these challenging times.
GiftWorks Events is an optional add-in to GiftWorks 2008 Standard or
Premium fundraising software. It lets users track event participants,
measure event revenue, record expenses, and manage event tasks. The result
is a closer relationship with potential donors and fewer missed
solicitation opportunities. Duke Speer of Apogee Consultants, a consultant
to nonprofits and an early user of GiftWorks Events, says, "I can't tell
you how many times I have seen annual dinner reservations managed with
Excel. By the week of the event, the spreadsheets are full of disorganized
notes and there's confusion about which reservations are confirmed and
which are tentative." Speer goes on to say, "Avoiding just one
embarrassment with a regular donor pays for the software." Each perpetual
license for GiftWorks Events costs $299 and works as an add-in to
GiftWorks 2008 Standard or Premium fundraising software.
Online Donations is another optional add-in to GiftWorks 2008 Standard or
Premium. It offers nonprofits an easy way of collecting donations through
their websites -- an opportunity that is growing dramatically as the
online interaction between donors and organizations grows. After buying
the service, nonprofit organizations activate it in three steps: 1) Set up
a merchant account where donations are deposited; 2) Choose a donation web
page from a library of templates (or create their own); 3) Add a "donate
now" button to their website. Once donations are collected, they can be
downloaded into GiftWorks with just a few clicks. GiftWorks Online
Donation also accepts recurring donations.
Donnellon says, "There are a number of online donation solutions in the
marketplace, but our customers are asking for a solution that integrates
with GiftWorks. Plus, they want to accept recurring donations on a
monthly, quarterly or yearly basis. Regular giving programs are among the
best ways for nonprofits to increase their donations." GiftWorks Online
Donations has a set up fee of $149, a monthly fee of $29.99 and
transaction fees of around 3.5% depending on payment method. Currently it
is available to US-based nonprofits.
Mission Research is a socially responsible software company focused on
serving the nonprofit and small business sectors with contact, customer and
donor management software that's affordably-priced and easy to learn and
use. Started in 2002, the company launched GiftWorks fundraising software
in 2004. Today GiftWorks has over 7,000 customers and is endorsed by
leading State Nonprofit Associations including the Council of Community
Services of New York State (CCSNYS) and the Florida Association of
Nonprofits Organizations (FANO). GiftWorks is supported by nearly 700
consultants around the world. GiftWorks fundraising software, as well as
new Events and Online Donations, can be purchased at http://www.MissionResearch.com.
Mission Research can be reached at http://www.missionresearch.com,
(717)-431-0200 x 121, or info@missionresearch.com
For more information please contact:
John Walker
Mission Research
+1-717-431-0200, Ext. 121
missionresearch.com
News Categories:
Philanthropy/Corporate Contributions and Environment
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