So how are those 3 R's working out?
I read that China isn’t buying as much of the recyclable materials from the U.S. waste stream these days. They don’t need it to make products because we aren’t buying products. The result is that recyclable waste is backing up at the U.S. recycle broker locations. If this keeps up, when they run out of space and reserves, waste brokers will likely send into the landfill everything we’ve been striving to recycle. So how’s that 3 R’s Reduce, Reuse, Recycle message working out for us? Out of economic pinching we reduced, now recycle is in trouble. There always seems to be a short leg on the three-legged stool we call Sustainability. The three legs, of course, are environment, economy and social equity. I tread carefully here because I’m not an economist or sociologist, but it’s becoming easier to see what happens when the economy’s carousel rhythm of producing, selling, buying and discarding goods grinds down. When the economy was in a white-hot rage, the environment often suffered, but when the economy stalls, social equity gets even more skewed. Getting three legs of the stool to be level is hard, especially if we’re only focusing on one leg at a time. In 2009, I can see us focusing more on social equity as each of us becomes more aware of what skewed social equity feels like. Merchandisers report consumers are buying what they need rather than what they want. Lately I’ve heard the voice of Common Sense calling from the far side of WWII. “Hey! How many of those do you need anyway? Eh? You just bought one last year and the year before. Give one to somebody who needs it.” I’m suggesting adding another R for 2009. Reduce, Reuse, Recycle - - Relate to those in need. Open up to the idea that while you could keep it, someone else might actually need it. Reduce, Reuse, Recycle, Relate. It just might be what we need. Suggestions for the 4th R:
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Comments
I think we all should look at buying recycled content items. How about your favorite crackers check out the box do they use recycled materials to make the box. I am doing this and i have changed brands on several items. We have to have a market for our materials we collect and we can not depend on a another country to fill that need.
Look at our selves first we will always find ways to improve
Terry R Woodson
Municipal Marketing Manager
Waste Management - Southeast Texas
Hi...
May I add another "R" into the equation... namely "re-purpose". This is a slightly different version of reusing in that the item is reworked into a usable and useful thing for one's own use or even for sale.
This is something that I just cannot stop doing and each and every item that is considered trash by many other people is looked at from several anlges to see whether it could not find another use.
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