There’s an old saying that goes, “Why buy the cow when the milk is free?” I’d like to turn that around and ask, “Why buy old sunlight, when you can rent the sun?”

The California company SunRun offers homeowners solar electricity without having to buy expensive solar panels. Instead Sunrun  will install and maintain the photovoltaic solar panels that capture sunlight  and convert it to electricity and sell you the kilowatts you need to power your home. You buy the electric service, not the equipment. What a cool business model! It takes the worry and big upfront cost- out of going solar. You lock in a fixed rate for your power and let SunRun build and service the system. At the end of your 18 year agreement, you can have the system removed, purchase it, or renew the agreement. Either way you pay a fixed rate for the greenest electricity around. You wouldn’t buy or build your own coal or nuclear generating plant, why own solar panels when what you want is green, carbon free solar electricity? Check out SunRun and start running your meter and your carbon footprint backwards today.

Love,

Liv

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