I like to buy brands that support the causes I believe in. It's like we're all in it together; the companies who make the product and its packaging, the retailers who sell the product, and people like me who choose to buy the product. We're all doing what we can to make a difference.
-Focus Group 10/08
ABOUT THE GREENOPS TRACKING SYSTEM
The GreenOps Tracking System is a product-specific and consumer-driven recycling program that combines the infrastructure of Waste Management, the GreenOps Tracking Symbol and Tracking Stations, online information at Greenopolis.com, and Think Green Rewards.
The GreenOps Tracking System compliments curb side recycling and differentiates itself in three ways; it is product and material specific, it is traceable, and offers recycling on the go.
How Does It Work?
The GreenOps Tracking System starts with the GreenOps Tracking Symbol on product packaging and uses proprietary scanning technology at GreenOps Tracking Stations to recycle packaging and directly engage people through a registration process.
Each time you recycle using the GreenOps Tracking Station, you receive a receipt indicating the number of items recycled and a deposit statement with a prize code redeemable for points at Greenopolis.com.
The GreenOps Tracking Station also provides a way for companies to engage their consumer through a direct message, on the Tracking Station or on the Tracking Station video screen.
Applications are also in development for scanning at home, school and from your mobile phone.
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